Business Issues & Project Objectives
Our client, a construction services company, has established a set of corporate values that are well-recognized at the organization level. However, challenges persist in translating them into relatable, day-to-day behaviours.
The project aimed to translate clear and observable behaviours that reflect each value across employees and to develop a tailored Values Activation Plan to be implemented within the company.
Our Approach
Three stages:
- Values Operationalisation using LEGO Serious Play Workshop with various stakeholder within the company to develop the behavioural framework.
- Employee Survey to measure employee attitudes and alignment with values.
- Values Deployment Strategy – to design the roadmap and programs to activate the values.
Outcome and Project Impact
We gathered insights from various stakeholders on the interpretation and expected behaviours of each value, translating them into relatable, clear, and observable actions.
A strategic roadmap and implementation programs were developed to embed these values across the organization.
